Email Marketing is the King of ROI because it helps you convert Web site visitors and retain customers

Email is an inexpensive and effective way to market to your prospects and retain customers when compared to: direct mail, print advertising, and radio broadcasting. Used in conjunction with these traditional marketing methods it can increase your customer's response dramatically.

 

With up to 95% of all people using email as their main internet activity, email marketing is the best way to communicate with customers on the internet. Whether its building relationships through newsletters, providing exclusive sales to repeat customers, offering unique coupons only available to members, or sending a monthly flyer of product sales- email marketing allows you to develop relationships that sell.

 

Why Managed Email marketing is better than self-serve solutions

You have to be careful when looking at ‘do it yourself’ email marketing companies as an alternative to a professionally managed complete emarketing solution. At first glance it seems like the ‘do it yourself’ companies are offering great value at ridiculously low prices – but they are only providing you the absolute basics which is going to leave you frustrated.

 

They’re not going to set up your sign-up form on your web site for you – at least not without
a large additional cost, of course.

 

When it comes time to import your already-existing customer names, and not to mention the stack of ballot-box entries on your counter, who’s going to make sure that it is all done correctly?

 

And when you go to create your first email campaign you’re left to choose from a selection of poorly designed templates that will be guaranteed to leave your customer – the one who’s reading you email – with an empty feeling about your message. Some companies may offer nominal services to design templates that have your logo on them, but not much more.

 

 

Here's a comparison chart of managed services versus two of the leading self-serve emarketing companies:

 

 

Why a Turn Key Email Marketing Solution Makes Sense for Businesses

The advantage of a managed email marketing service is in the professional graphic design and copywriting, the data entry and management, and the technical knowledge to ensure your message is getting to your customer’s in-box.

 

Biddle Interactive has the experience and skills necessary to make your email marketing program a success and we will take care of all the details:

• Ballot boxes
• Registration Pads
• Website Sign-up Forms
• Custom database management
• Full customer response reports
• Professional message design
• Anti-spam engineering to get to your customer's 'inbox'
• Interactive marketing components: online coupons, special invite only events, web-only specials, advance notice of new products

Biddle Interactive manages this process from beginning to end. Whether you have an established email-collection process in place or if you don’t know where to begin, contact us today and we’ll help you with our managed email marketing service.

Our Approach to Pricing

We have the perfect package for you to make emarketing a turn key service. Click here to download our current pricing for Managed Email Marketing here.